Manager Content Marketing - CTU Online

Education and Experience:  Minimum

·         Bachelor's degree in marketing or comms field

·         5-7 years of experience in content creation, with high volume production experience

·         Record of delivering effective SEO-driving content for direct response B2C marketing or within an online or digitally-focused business

Education and Experience:  Preferred

·         Blend of start-up or agency experience in addition to recent role in an established enterprise

·         Experience in a high-volume, direct response marketing organization

·         History of copywriting, editing, or proofreading marketing content or scripts

Knowledge, Skills and Abilities, Competencies

·         Passion for deep storytelling, simplifying complex topics, connecting people to value, and genuine excitement for well-done content

·         Knack for managing writers with an eye for quality content, and ability to edit if needed

·         Expertise with producing compelling content marketing across all devices (web, mobile, tablet)

·         Substantial depth in online content distribution, syndication, and support for native advertising

·         Digital fluency and comfort with modern tools/channels where consumers engage with content

·         Skill for getting things done quickly without sacrificing quality, ability to prioritize for top impact

·         Ability to identify and deliver upon clearly articulated content metrics

·         History as an effective self-starter with ability to project manage large scale efforts

·         Experience effectively coaching and managing teams, including content creators and influencers

·         Proven problem solving ability with ability to generate creative ideas and break those solutions down into iterative improvements

·         An eye for user experience and effective communication

·         Eagerness to work with smart people to solve complex problems and a knack for collaborating with people in all roles and levels of an organization

·         Drive to take initiative when needed while balancing team approach to a content practice

·         High standards for grammatical accuracy and joy for writing creatively or succinctly for mediums ranging from blog posts to press releases

·         Ability to act creatively, pragmatically, and analytically as your daily work requires

·         Exceptional project management skills; ability to manage multiple, high-priority or complex projects at once

·         Portfolio featuring a variety of written, visual, and/or video content used across web channels